June 28th, 2009
With the new green movement, it would seem Ford has made the right car in the Fiesta. It is a small vehicle that can fit up to 5 people and achieve astronomical fuel economy numbers. The Fiesta is the ultimate diesel car, too bad its not coming to America.
Even though the Fiesta could compete with other fuel efficient cars, Ford is only selling them in Europe. Ford says that the Fiesta would be too pricey to import to the US.
The top arguement for not selling the Fiesta on US soil is that American’s detest diesel fuel. We ger stateside still have the view that diesels are gross polluters according to Ford.
Diesel cars that are on the market today emit less pollution and get better fuel economy that regular gas powered cars. So why can’t the US have this 65mpg car on our market? Mistakenly it is Ford’s belief that the US car buyers won’t buy a diesel. Ford thinks that even though the Fiesta is on par with the best Europe has to offer, it would not sell well in the US.
In addition, the Fiesta is made in Britain and importing the car to the US would cost too much money without a profit and Ford doesn’t believe they can charge enough to make any money.With great seculation the main arguement is; will American’s view of Diesel ever change enough for automakers to make a profit?Volkswagen has been selling diesel cars in American for quite some time now.If the Fiesta were to come to America, it would cost about as much as the Jetta TDi, get much better gas mileage, and become an acclaimed clean car.Ford could be sharing the lime light with the Jetta TDi, but they are not.
Visit Palm Springs Ford to see a nice selection of new Ford cars. Los Angeles Ford has a huge inventory of Certified Used Ford vehicles. Also see New Ford Cars.
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